My New York, Bond No. 9’s Latest Homage To The World’s Capital City

THE INSPIRATION

New York is and at all times has been a world phenomenon which means a lot to so many individuals all over the world. Think: Global. Diverse. Inclusive. Vibrant. United. Resilient. #StrongerTogether. Throughout its lengthy and wild historical past, our “little town” has demonstrated time and time once more that it is actually New York Tough.  “I actually by no means thought that New York would expertise a tougher state of affairs than 9/11, says Bond No. 9 founder Laurice Rahmé.  “We’ve created scents for a lot of nice neighborhoods.  It seems like the precise second to have fun the entire metropolis!”

THE COMPOSITION

“This scent is summary. It’s horny and spicy, similar to New York,” says Rahmé. The prime explodes with an energizing burst of ginger and pink pepper, which simmers down right into a wealthy rose coronary heart.  Finally, the bottom is lush with cashmeran, sandalwood, and patchouli, lending the composition an opulent and grounding heat.

THE PACKAGING

While the world was watching continuous devastating information within the early days of the pandemic, one thing actually hopeful occurred in Brazil. Christ the Redeemer, Rio de Janeiro’s ever-present image, stood stable as the pictures of flags from all over the world have been projected onto the statue’s façade in an indication of solidarity amongst nations affected by the virus. This superior feat impressed My New York’s personal packaging, which consists of a pastiche of assorted flags; amongst them: Japan, Great Britain, and Mexico, ranging to the tri-colored Pan-African flag developed in 1920, which represents not a lot a territory however a symbolic union of Black folks all over the world.

GIVING BACK

We’re honored to announce that, from October 15-29, 10% of on-line gross sales of My New York on www.bondno9.com will profit Robin Hood’s Rise Up New York!, which helps on a regular basis New Yorkers rebuild their lives as the town strikes towards restoration, every and day by day.

AVAILABILITY

My New York arrives in October 2020 and can be offered at Bond New York Boutiques, Saks Fifth Avenue nationwide, choose Bloomingdales shops and www.bondno9.com

Eau de parfum, 100 ml, $410, 50 ml, $260 Scented candle, $100

My New York Limited Edition Swarovski arrives in November 2020, 100 ml, $440

SOCIAL
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@bondno9ny

SOURCE Bond No. 9 New York

Related Links

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