Cannabis Tourism Is on the Rise

Sam Rosenbaum has Stephen Colbert to thank for his profession change from accountant to hashish tour operator.

The newly minted M.B.A. was watching an episode of “The Colbert Report” in 2014 when the comic spoke of a “cannabis green rush” coming to Colorado, which had lately develop into the first state to legalize leisure marijuana.

“The part about bus tours kind of jumped out at me,” Mr. Rosenbaum, 34, stated. “I came up with High 5 Tours and registered it the next week.” It was a prescient transfer. One yr later, when Mr. Rosenbaum’s dwelling state of Oregon voted to legalize hashish, High 5 Tours was the state’s first hashish bus tour.

CreditHigh 5 Tours

Mr. Rosenbaum is just not alone in his makes an attempt in rising the world of hashish tourism.

Eleven states in the United States to this point have voted to permit individuals 21 and older to purchase regulated quantities of hashish product for consumption on non-public property. Sales techniques should not but in place in Michigan and Maine, and in Massachusetts a gradual licensing of dispensaries started final November. In Vermont, as in Washington, D.C., possession, rising and sharing hashish are authorized, however not shopping for or promoting.

But in six different states (Alaska, California, Colorado, Nevada, Oregon and Washington), enterprise is booming at hashish dispensaries and associated companies.

As for hashish tourism, it’s completely scorching in Colorado and California and rising in others. Travel entrepreneurs like Mr. Rosenbaum are organizing marijuana-infused experiences, together with portray courses, bus excursions and meals courses.

The pioneers of hashish tourism, Colorado Cannabis Tours and My 420 Tours, are in Denver.

The Original Colorado Cannabis Tour includes visits to two dispensaries, after which onboard consumption of purchases is encouraged. Visits to a growing facility and a glass-pipe blowing demonstration round out the $89 bus tour, which lasts precisely four hours and 20 minutes.

Colorado Cannabis Tours is also behind the Puff, Pass & Paint class. Mike Eymer, the company’s chief executive, teamed up with the artist Heidi Keyes to create the first class in 2015. For $49, the tour includes teacher guidance and art supplies, including a canvas to take home. Cannabis is B.Y.O.C. The concept has since spread to other states.

“There are really some amazing paintings that come out of it,” Ms. Keyes said. ”With smoking you’re able to concentrate better. The colors are more vibrant and people are more willing to think outside the box.”

My 420 Tours offers the Blaze & Gaze Graffiti Walking Tour ($29), a post-consumption 2.5-mile walking tour of Denver’s RiNo Art District, and the Sushi & Joint Rolling Class ($79). “It’s our plan to copy and paste this model across the country,” said Danny Schaefer, the chief executive of My 420 Tours.

California has also rolled out the green carpet for tourists. West Coast Cannabis Tours, in San Diego, offers various tours and classes, including an exclusive tour of a 32,000-square foot growing facility ($99). Todd Green, who started the company when only medical marijuana was legal, said, “Now that it’s recreational, people are coming out of the woodwork.”

But regulations abound, especially for bus tours. In Colorado, Oregon and California, passengers on tour buses are allowed to consume what they have just purchased at cannabis dispensaries, which is almost every tour’s first stop. However, in Washington and Nevada, laws prohibiting smoking in moving vehicles limit operators to tours that are strictly educational. Seattle Kush Tours, for example, offers a three-and-a half-hour tour for $99 that informs passengers about the new industry through stops at a dispensary, a growing site and a glass-pipe blowing demonstration. State law also prohibits the use of cannabis in a Seattle cannabis cooking class. Hemp is the substitute.

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